Starter
Digital Foundation
Custom quote
Tailored to your business
- Website & Hosting
What's included
- Custom-designed website (up to 6 pages)
- Copywriting written from scratch, or we refine what you provide
- Design revisions during build, up to 5 rounds
- Responsive and mobile optimised
- Fast, secure hosting with SSL (https)
- Domain connected, or registered in your name if you don’t have one
- Contact forms, automation ready
- Email newsletter signup
- WhatsApp and click-to-call buttons
- Google Analytics (GA4) installed
- SEO foundations: meta tags, sitemap and schema markup
- On-page SEO for every page
- Google Search Console setup
- Daily website backups
- Kept secure and up to date
- Content updates, up to 2 rounds each month
- Local Melbourne support (email)
- Site walkthrough at launch
Not included- Logo and brand design (available as an add-on)
- Live Google reviews feed (available as an add-on)
- Additional pages beyond 6 (per-page add-on)
- Online store / e-commerce (separate service)
- Conversion Tracking Setup
What's included
- Meta Pixel installed and verified
- Conversion events for your site’s key actions (enquiries, calls and more)
- Google Ads conversion tag (if you run Google Ads)
- GA4 goals and conversions wired in
- Retargeting audiences built and ready
- Tested and verified before handover
Not included- Running or managing the ads (that’s ads management)
- Ad spend (paid directly to Meta or Google)
- Ongoing tracking maintenance (included with ads management, otherwise quoted)
- Meta account recovery, verification or ban appeals
- Other ad platform pixels: TikTok, LinkedIn, Pinterest (available on request)
- E-commerce purchase tracking (quoted with online store projects)
- Email Marketing & Automation
What's included
- Your account created on our email marketing platform
- Sending domain authenticated (SPF and DKIM) so your emails land in inboxes
- New sending domains warmed up gradually for deliverability
- Branded email template designed (up to 3 revision rounds)
- Welcome sequence written and automated (3 to 5 emails)
- Website signup forms connected, with double opt-in if you want it
- Your existing contacts imported and tidied
- Spam Act compliance basics: proper consent, working unsubscribe
- Email platform hosted and fully managed by us, up to 3,000 contacts (ongoing)
- Your automations kept running and refined (ongoing)
- Up to 2 email campaigns each month: you give us the offer or update, we write, design and send (ongoing)
- List management: growth, cleaning and segmentation (ongoing)
- Your contact list stays yours: exportable any time you ask
Not included- Purchased or scraped lists: we only send to people who opted in
- No guarantee of open, click or inbox placement rates: results depend on your business, offer and audience
- Extra campaigns beyond 2 per month: quoted separately
- Unused campaigns don’t roll over to the next month
- Campaign requests need 5 business days’ lead time
- Lists over 3,000 contacts: higher plan quoted
- SMS marketing (separate service later)
- Self-service platform access: managed service (your data always exportable)
- Link in Bio Page
What's included
- Branded link page matching your website design
- On your own domain (no third-party branding)
- Unlimited links
- Link changes handled within your monthly content updates
- Visits tracked in your GA4